Renault Austral is a hybrid made to challenge EVs.
Our challenge was to win attention in the ‘exciting’ EV world with a ‘boring’ hybrid. So we focused on the one area that strikes fear into potential EV drivers’ hearts: range.
By any standards the Renault Austral’s class-leading 683 mile range is absolutely massive.
And to showcase this we created The Massive Range, a range of supersized petrol station products designed to last as long as the Austral between stops.
Each massive product was crafted by CGI studio Future Deluxe to feel as real, cool and premium as the car itself.